NYC—PORTLAND
BENSON WINK is a creative director and cultural programmer.
he helped create a 30 min performance film featuring Grammy Nominated artist Raveena Aurora, and Emmy Nominated chef Sophia Roe
he helped release a book that championed queer-expression and planetary health with artist Mimi Zhu
he helped creative-produce a 15-person, 5 day artist residency at Takigahara Farm in Ishikawa, Japan
he helped facilitate a collaboration between an Indigenous fisherman and Gucci Equilibrium in Tofino, Canada
he helped concept, produce and photograph 9 food pop-ups spotlighting urban farms in Brooklyn with cook Pierce Abernathy
he was Creative Director for a video game created for the premiere of HBO’s Original Series, Winning Time
Journal:
Photography
Takigahara, Japan (Cult Magazine, 2024)
Press:
Flaunt
Vogue
Document Journal
Office Magazine
Bon Appétit
Office Magazine
Air Company
—Product Launch, Dinner, Gallery, FilmA Sensorial Dinner for Air Eau De Parfum
- The launch of the world’s first fragrance made of carbon – Air Eau De Parfum – a product that inspires eco-cutural hope and pushes the boundaries on what is scientifically possible.
- Role: Concept, Copy, Tables
Credits: Tin Mai, Brian Lim, Alex Lianopoulos, Edmond Hong, Pierce Abernathy, Mimi Zhu, Joe Daleo, Nick Woytuk, Liz Mydlowski, Rex Nwerem.
Nike NYC
— NIKE C1TY Launch 2024
- Nike launched a new shoe made specifically for NYC. Brian Lim and I thought of the concept.
- Role: Creative Concept
- Client: Nike
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- Photography by: Jacob Consenstein
Eternal Garden (Systems)™
(4) Events in 2024
—Music, Food, Content, Printed Matter The Nursery, Public Records, Brooklyn
MORE HERE
• Event 1 sold ticket donations to support Oko Farms, an Aquaponics farm in Williamsburg.
• Event 2 supported Gaza and Armenian relief Mutual Aids.
• Event 3 was a Climate Week event in collaboration with Atmos Magazine and Air Company.
• Event 4 was a emergency community fundraiser for Oko Farms’ relocation fund.
For each event, we offered discounted ticket to those who have proof of volunteer-ship at a farm, garden, or any other earth work. 300+ Earth Work tickets were purchased across events.
Role: Concept, Copy, Photography, Production, Cook
Raveena Aurora Performance Film
— Film, Residency, Photo, Food Programming.“Where The Butter Flies Went”
2024
- After the release of Raveena’s album Where do the butterflies go in the rain? we went to Callisto Farms to host a residency, shoot a film inclusive of 3 performances, and 2 interviews over the course of 4 days.
- The film features Sophia Roe, who also executive produced the film.
- Role: Creative, Truck driver
Photos under parachute: Enmi Yang
Photos of wings and in barn: Benson Wink
Amazon Music Live
— Seven Week Live Music Experience2023
- Seven concerts in seven weeks. Amazon Music Live 2023 was an immersive music experience streamed on Amazon Prime & Twitch.
- Role: Creative lead, pitch team
- Host: 2 Chainz
- Performers: Lato • Peso Pluma • Ed Sheeren • Metro Boomin • Green Day • Lil Durk • Feid
Passenger Program
—Artist Residency, Film, PhotoIshikawa, Japan
November 2023
Role: Concept, Farm hand, Cook, Photographer
Credits: Tin Mai, Alex Lianopoulos, Edmond Hong, Pierce Abernathy, Mimi Zhu, Joe Daleo, Liz Mydlowski, Rex Nwerem, Takigahara staff: Milo, Anna, Ako, Ryo
Nike NY vs. NY 2024
—The most renowned annual high school park basketball tournament in NYC, sponsored by NikeSummer 2024
Role: Lead Copywriter across court, digital, social
Agency: Hovercraft Portland
Photography: JoshWTheFlicks
Arc’teryx
—AAPI CelebrationARC’SHIP
2023
- For Arc’ship, we created a day long experience dedicated to the everyday nature enthusiast within the AAPI community.
- The day included a meditative hike, planting kale at a Korean-owned kimchi farm (East Brand Farms) and a 5-course outdoor dinner by Gut Flora.
- Role: Concept, Fabrication, Photography
Credits: Tin Mai, Alex Lianopoulos, Edmond Hong, Pierce Abernathy, Mimi Zhu, Joe Daleo, Nick Woytuk
PIERCE SPRING TOUR 2024
—Food Pop-ups supporting Mutual Aid Funds and Local FarmsNYC 2024
- For the second Annual Pierce Spring Tour, the team produced an entirely cyclical pop-up tour, with 6 total events across May and June of 2024. The Tour supported Gaza Mutual Aid, the Armenian Relief Society, and Oko Farms.
- Restaurants/Locations: Winonas 2 nights, Sauced, Oko Farms, Leo’s, Armenian Church.
appliance.
- Role: Creative Strategy, Copy, Photography
PIERCE SPRING TOUR 2023
—Food Pop-ups Spotlighting Local Urban FarmsNYC 2023
- We produced 9 food pop-ups lead by Pierce Abernathy to highlight local urban farms in Brooklyn. Got featured in Vogue.
- Farms include: Oko Farms, Farm.One, Farm to People, Brooklyn Grange & Smallhold.
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- Role: Creative Strategy, Copy, Photography